Last week. I outlined my concerns about how governments are making efforts to gather every bit/byte of personal information we commit to the internet. That much of it can be open to misinterpretation should be obvious to anyone aware of innocent folk being falsely imprisoned, often while obviously guilty parties offer smug grins.
What can be done to protect the basic right to privacy?
Governments are but one concern; there are also the major dot.coms which keep personal data with the ultimate aim of monetising this information by using algorithms to aim specific advertisements at us.
Yahoo, Microsoft, Facebook, Twitter, Google and Amazon, including other dot.coms such as Instagram and YouTube (which have been bought for ridiculous amounts of make-believe money by Facebook and Google respectively), are all known to collect and store your data. Amazon, which I often link to for their reviews, has also been known to sell that information to other content providers. This is but one reason why I don't have an account with them.
I do have a Facebook account, but that is essentially to access family photographs, and I don't post anything on anyone else's 'wall'. I also have a Twitter account, but that is used primarily on matchdays to follow the official Charlton Athletic feed, because it is far faster and more informative than any other live text feeds.
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This is part of Google's policy statement on privacy: We use the information we collect from all of our services ……… to offer you tailored content – like giving you more relevant search results and ads.
Unfortunately, I have often found that what I have in mind when I look for something via the Google search engine is not what they anticipate I'm looking for. (A search for a music review may show up as a torrent, and vice versa.)
How I limit what faceless corporations know about me.
For specific sport and music interests, I have email subscriptions to a couple of Google and Yahoo groups; they are free to use that information as these are hardly subversive activities. Besides, my email programme has a blocker on pictures which may contain hidden codes designed to be embedded in my operating system.
For added protection, I use the following free programmes: IO Malware Fighter and Avast Free Antivirus which can quickly scan downloads and offer automated updates of just a few kilobytes. These two programmes are backed up with the Personal Comodo Firewall.
Search engines
Every time you use a major search engine they capture your IP address – the number provided by your internet service provider, and use tracking cookies – files they store on your hard drive, anonymous identifiers – random character strings to identify you if they can't use cookies, and web bugs – invisible pixels on web pages), to make a record of your search terms, the time of your visit, and the links you choose. That information is then stored in a giant database.
Those searches reveal a shocking amount of personal information about you, such as your interests, family circumstances, political leanings, medical conditions, and more. This information is modern-day gold for marketers, government officials, hackers and criminals – all of whom would love to get their hands on your private search data.
Prevention is better than cure
Reformatting a hard drive takes a long time and, if you have not backed up your data on another drive recently, is incredibly frustrating and a pain in the derriere.
I use the following addons to my browser of choice, Firefox. You'll have to check whether they, or similar addons, are available for your browser.
Startpage.com is a search engine which uses Google data but does NOT record your IP address! For added protection, but slightly slower loading, they also have a proxy option – Ixquick – which hides your IP address.
(Whisper it quietly Indonesians, but this gets round the Twittering Simplefool's filter of pawn and other sites.)
Both can be used with the following browsers: Internet Explorer 7.0+, SeaMonkey 1.1.16+, Icecat/Iceweasel 2.0+, and Firefox 2.0+. Trying to avoid Google's data trawl and using Google Chrome would seem to be somewhat perverse, but Startpage does have a version for it.
NoScript allows JavaScript, Java (and other plugins) only for trusted domains of your choice.
Beef Taco sets permanent opt-out cookies to stop behavioural advertising by 100+ different networks, including Google, Yahoo, Microsoft, all members of the Network Advertising Initiative, and many other companies. In Firefox, this addon requires you to 'View Cookies' from 'Tools' in the task bar.
Ghostery identifies and allows you to block the 3rd parties (web bugs, ad networks, behavioural data collectors and web analytics providers) that are hidden on the current page you are visiting.
AdBlock Plus – does as its name suggests.
RequestPolicy allows you to Deny or Allow referral to other sites from, e.g. tiny URLs.
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Read the Guardian's seven day series Battle For The Internet for a wealth of information about this issue.
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Footnotes
1. Here in Indonesia, there has been a dramatic growth in e-shopping over the past year. Marketing analyst Rhenald Kasali said that online business in Indonesia was worth US$4.18 billion a year. He added that this sector would grow up to 30 percent this year as more middle-class consumers spent their money online via websites.
This has proved a boon to courier companies, but a legitimate concern must be that through e-commerce websites these "middle-class consumers" are now open to unwanted spam and malware, much of which can be spread to others in their 'social networks'.
2. StartPage have written to tell me that "there are currently no plans for bhs. Indonesia, but that might be an idea for the future…"
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